PROJECT: PARIS HILTON ICONIC

THEME:

I was tasked to design Paris Hilton Iconic, a fragrance that captures her enduring influence on glamour, confidence, and self-expression. Rooted in the visual language that has long defined her world, like high shine, unapologetic femininity, and playful luxury- the design reimagines these codes through a modern lens.

The sculptural bottle balances sleek lines with luminous, metallic finishes that reflect a signature love of sparkle and spotlight. Bold yet refined, the silhouette is designed to feel instantly recognizable, an object that celebrates personality as much as product. The result is a fragrance that transcends scent, becoming a statement piece that is both contemporary and unmistakably Paris.

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RESPONSIBILITIES:

 - Primary & Secondary design conception, development & production